Expo Insights Consulting
Trade shows represent a significant line item in a marketing budget—yet they’re frequently poorly understood or poorly managed. I specialize in helping clients assess and reduce unnecessary trade show spending so those funds can be saved or reallocated to higher-impact marketing efforts.
I partner with agencies and brands to optimize outcomes without compromising presence or quality. I bring exhibit house and marketing company experience, having led everything from account management and planning to budgeting, fabrication, and execution.
Importantly, my role is complementary to your team. I don’t replace your client relationships or vendors. Your people stay front and center. I simply act as a behind-the-scenes specialist, equipping your team to better handle this complex piece of the marketing strategy.
EXPO INSIGHTS CONSULTING SUPPORTS YOUR TEAM
Coaching & Tools
Equip and empower your team with experienced management knowledge so they can approach events with strategic intent and confidence.
Trade Show Audits
Uncover cost leaks and operational inefficiencies that quietly erode budgets and ROI.
Full Campaign Support
Planning, execution, and exhibit house coordination to keep everything on track.
THOUGHT PROVOKING ARTICLES
About Daniel
Management
Execution
EXCEPTIONAL RESULTS
“When it looked like we’d have to cut entire trade shows to stay within budget, Daniel stepped in with smart adjustments that significantly reduced costs. Thanks to his guidance, we kept shows on the calendar and did so without compromising quality.”
“We thought our budget was already tight until Daniel reviewed it and told us we were overspending. He delivered exactly what we wanted, exactly how we envisioned it. We didn't cut anything and still came in under what we thought was possible.”
"Working with Daniel was a cost savings miracle. He is the rare advisor who will absolutely provide practical, applicable guidance that will save your company money, not just this year, but every year."

CONTACT
Let’s connect—I’m excited to learn about your team, your goals, and how we can elevate your trade show success.
Daniel Dean
(513) 509 - 0779